To be honest:

When you think about balancing being a mom and building a business, you feel like you’re failing at both. Deep down, you’re wondering if it isn’t working because you’re just not good enough. You have ideas of how to grow your business, but you don’t know which is right and you aren’t taking action – then you’re beating yourself up about it. You keep thinking if you could just read the right book or follow through on all these freebies and courses you sign up for, everything will be better. 

In the mean time, you’re letting laundry & urgent client work distract you from the work you need to do to grow this business. 

The truth is, you don’t need another motivational quote, productivity book, or how-to course. This entrepreneur life is hard sometimes. And yes – that’s what you are: an entrepreneur. Before this, you had a checklist for life: do well in school, get a job, get married, buy a house, have a baby.. & there were guides, advisers, and how-to books for every step. But now, things aren’t so clear and you feel confused and overwhelmed – and sometimes, late at night, totally gripped with panic.

You are not alone. I’m a coach who helps moms build online businesses that actually work.

Take a deep breath. You will find everything you need right here.

Now let’s get serious and design a life and business you’re in love with.

Are you coming? Let’s do this.

59 ways to be more visible to your ideal clients

What you get with samantha

An experienced coach

Samantha has a master’s degree in counseling, a background in psychology & marketing, and has 4+ years of experience coaching and mentoring women on business, marketing, confidence + motivation.

If you’re in the market for a straightforward, no-bullshit coach, you’ve found your home.

Master your mindset

Business and personal development go hand in hand.

If you’re struggling with sales, motivation, time management, or self doubt – the answer includes mindset. Samantha teaches a method of mindset shift based in Cognitive-Behavioral Therapy that is going to help you focus on what matters most.

Marketing strategy

In order to succeed in your business, you absolutely need a sales and marketing strategy. Stressing about trying to do it all: social media, content creation, PR?

Samantha believes in crafting your marketing plan based on your strengths and target audience – not a one-size-fits-all formula.

When I started working with Samantha I was at a crossroad in my business. I knew I wanted to scale, but wasn’t sure the best way. I interviewed several coaches before I chatted with Samantha, but as soon as we had our initial call, I knew she was the right choice for me. Samantha helped me navigate through all my decisions by giving me honest, constructive feedback and would hold me accountable each week. In just 2 months I was generating 5 figures a month, and am already considering hiring someone. I gained the exact clarity that I needed, and I’m so, SO thankful for Samantha’s coaching and guidance! Emily

I initially signed up for coaching thinking that it would be mostly about what I was doing in my business – email list building, marketing, new products and services, etc. While that’s certainly a part of it, Samantha has made me realize that the main obstacle to growing my business is my thoughts and mind drama. Before working with Samantha, I didn’t realize how much my own thoughts about my business were holding me back.


I can certainly say that there is a “Pre-Samantha” and a “Post-Samantha” point in my business. Hiring her was the best thing I could have done.


I started working with Samantha right before I finally decided to just go for it and quit my job in Sept. In Oct I made $200 and I was so excited to just prove to myself that someone would pay me for my marketing expertise. But I was determined to grow quickly in my confidence and my ability to find clients and figure out how to actually make money in my business. Working Samantha was so huge for the mindset shifts that I needed to make to accomplish this. And with her guidance and support and a lot of hard work to shift how I viewed myself and my business, I actually replaced my income in Nov.!


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struggling to get clients?

Signed another client! What you teach works! I’m so happy we connected. I wouldn’t have done this without you (or it would have taken me 5 years!)


Sam is AMAZING. Life can be so challenging, and it’s also hard when some weeks there are family things, work things, friend things, health things, all the things. Also, I found myself wanting to talk to someone that had that bff-level comfort, but someone I didn’t know so I’d have a fresh perspective, while not feeling like I was being negative and always venting to my friends or mom. Enter Sam. Rebecca

Working with Samantha as my coach has been an incredible experience. Samantha is endlessly patient, and she finds a way to end every single session on a positive note. Even on my very worst days, I leave my sessions with her feeling relieved and hopeful and armed with a plan for how to tackle whatever obstacle I am facing. I am so grateful for Samantha’s guidance and all the ways she has changed my life! Maria

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