How I decided what business to start

One of the most common reasons I hear for why someone hasn’t started a business yet: I don’t know which one to start. On this episode, I’m sharing my story of how I decided which business to start, how I found my purpose and passion and life, and how you can take my journey and the six lessons I learned along the way to help you decide which path to take.


  • Samantha’s story: created her own opportunity
  • It doesn’t HAVE to be your #1 passion
  • Choose intuition vs. indecision
  • You don’t have to have it all figured out

Ready to create your simple, doable marketing plan?

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I am Samantha Siffring.

Through my coaching business and done-for-you agency, I help online business owners build profitable businesses without burning out.