Podcast: Why Affirmations Don’t Work

On episode 19, Samantha gets on her soapbox a little about why positive affirmations don’t work, why we have negative thoughts, and how to actually change them!


  • Our ancient brains and why the critic exists
  • A positive phrase doesn’t fix the root of the negative thoughts
  • Collecting bridge thoughts and neutralizing the negative
  • Getting new thoughts to stick: surround yourself

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I am Samantha Siffring.

Through my coaching business and done-for-you agency, I help online business owners build profitable businesses without burning out.