Why Moms Underearn (And How To Stop!)

Our whole lives, we’ve been told time is money. We’ve been taught that trading 8 hours a day, 40 hours a week (or more!) to a company is THE way to earn money.

If you follow that logic, as moms, we will always earn less. Because we truly do have limited time. We are giving our time to our kids, and that frequently means working less than “full-time”, especially after this past year of restricted childcare and home-schooling.

Ultimately, I believe the concept that time is money is the reason many of us mom entrepreneurs underearn. We will never be able to out-hustle the 22 year old in his parent’s basement. We accept that will earn less, and so we earn less.

So, on today’s episode of the Online Business Building Mamas podcast, I’ll share with you why shifting from time for money to value for money is the antidote for underearning, and how I was able to use this concept to quadruple my own business revenue year over year.

On today’s episode, you’ll learn:

  • Why society’s beliefs around time are simply not true – and hurting your business
  • How your thoughts about what creates money determines how much you earn
  • Why shifting away from trading time for money is a total game changer
  • Why it is possible for all moms to experience massive business growth – even with limited time!

Featured on this episode:

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I am Samantha Siffring.

Through my coaching business and done-for-you agency, I help online business owners build profitable businesses without burning out.